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What are We tApping Into? Huge Potential and Mass Onboarding

July 9, 2024
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  • Treasure Tapper launched just over a week ago.
  • We’ve already surpassed 500K users.
  • Soon, the $TREZ token will be minted on TON, bridgeable to GalaChain and tradable on GalaSwap.

Play now 👉 

One of the most valuable (and overlooked) aspects of web3 is sheer recruiting power.

There is more to “tapping” than meets the eye. We’re not just inviting you to tap your way into tokenized treasure– We’re tapping into an entire population of people who have not yet realized the simple value of web3, and the potential is huge.

Another tapping game, Hamster Kombat, has recently risen out of nowhere to become the most popular Telegram mini-app in the idle game genre. According to Telegram Founder Pavel Durov…

  • It took Hamster Kombat only 73 days to reach 100 million monthly users.
  • “[Hamster Kombat’s] growth shows the viral potential of the Telegram mini app platform.”
  • “A new era is arriving, and we are witnessing its arrival in real time.”
  • The Hamster Kombat Youtube channel has applied for a Guinness World Record as the first Youtube channel to ever gain 10 million subs within one week.

SOURCE – July 4th Cointelegraph article

Telegram, TON & Superpowered tApps

Telegram has long been embraced as a communication platform for web3 users around the world. Through the release of its new web3-enabled mini app platform, the messaging app cemented its position as a key player in the global mass adoption of cryptocurrency and blockchain technology.

Community curated list of trending tApps

The creation of this robust mini app platform was the fruit of a partnership between Telegram, The Open Network (TON blockchain) Foundation and Tencent, the parent company of messaging and calling app WeChat. By integrating a TON-based wallet and the ability for developers to integrate web3 functions into mini-apps, Telegram has seemingly created the most effective tool for mass web3 onboarding that the world has yet seen.

SOURCE – “What are Mini Apps in Telegram’s Web3 ecosystem?” – Cointelegraph

At Gala, we’re excited to join in the fun and do our part to open more eyes to the empowerment of web3. This is why we’ve created and unveiled Treasure Tapper over the past few weeks, which stands to bring more new users into the GalaChain ecosystem than ever before.

Let’s explore the idea that while this may not have been the type of mass adoption we expected, it’s the one that was bound to happen.

Trends Into Onramps

When you look back at the recent history of blockchain tech, you’ll see a series of trends that got people talking.

From the early days of play-to-earn gaming and overhyped PFP NFTs to the gamification of fintech with yield farming. From the more recent meme-coin craze to today’s mini app clicker game revolution powered by Telegram and TON, these frenzied trends share one important quality: They made the idea of web3 rewards easy to understand.

As a pioneering web3 company here for the long haul, we’re interested in winning users from web2 to a profound realization of what web3 can do to empower and enrich their day-to-day lives. But there are plenty of challenges inherent in getting “normies” to understand these benefits…

Web3 Jargon is Confusing

Technology innovators love their big words and lofty ideas. But for every “interoperability,” “decentralization,” “metaverse” and “paradigm shift,” there has always been a “win free tokens,” “earn crypto” or “claim rewards” to take the cake. The biggest winners in the space have been the ones who figured out a way to keep it simple.

Bottom Line Trumps Back End

The multitude of users we’re looking to empower don’t need to understand how any of it works. Instead, they need a real demonstration of its benefits in action, directly empowering them. Basically, they don’t care about what makes a blockchain a blockchain, and they’re not looking for a history lesson.

To attract a new user to the web3 world, we have to think like the new user. We aren’t all tech pioneers, after all. Some of us are elementary school teachers, delivery drivers, plumbers, accountants, etc. The vast majority of potential users need to be shown that the benefits of buying into this new technology outweigh its inconveniences. 

Where to Begin?

The average web2 user is getting mixed messages from a whole lot of companies, each claiming that their company is the place to begin the journey. But could we all have taken a more simple and unified approach?

By embracing something as simple as a clicker game powered by an open source Telegram bot, it’s starting to look like the wider web3 world has found the key to a unified onboarding approach that will prove effective, finally bringing people en masse from web2 to web3.

Getting Attention, Changing Lives

There is something special about the idea of converting your time and energy directly into tokens that are actually yours. In comparison to all the video games we have ever known, this mechanic is a breath of fresh air, promising a new level of freedom to the gamer. 

Time/Attention 👉 Tokenized “Treasure”

This conversion is perfectly representative of what web3 can do for its masses of future users. A quick examination of web2’s “social internet” will make the problems clear: Social media companies have essentially turned users into products, monetizing your attention at every turn but never sharing that money with you.

The fact is that your time and attention have value, and no matter how much the largest web2 corporations in the world want to keep it hidden from you, that tea cannot be unspilled.

As more attention is drawn to the web3 world and its benefits for everyday users, the web3 revolution becomes stronger as a whole.

The (oversimplified) Steps to Mass Adoption

  1. Get their attention.
  2. Help them understand that their attention has value.
  3. Reward them.

More than Cute and Fun

Our adorable game of Tapping for Treasure is more than a fun way to use your fingers and phones. It represents an effective solution to the web3 onboarding puzzle with all its confusion and competition.

When we mint reward tokens and they become tradable, millions of users could suddenly be rewarded for their time and attention in the form of crypto tokens.

The minting of $TREZ has the potential to become a mass conversion event, drawing hesitant normal users into the light of web3 to empower the industries of the world.

You’re Invited

Please join us in this exciting and fast-moving new chapter of cryptocurrency, which will surely be remembered for years to come.

To Play Treasure Tapper

  1. Get Telegram on Mobile
  2. Send a message to the Treasure Tapper bot.
  3. Launch the game and start collecting Treasure.

We’ll let you know as the minting event for $TREZ comes closer. We’re releasing new features all the time and new ways to multiply your in-game rewards.

Thanks for being part of the Gala community!